3 Ways Free Customers Make You Money
Summary
- If you're giving something to customers for free, there are three ways to earn money:
- They can pay you directly.
- They might refer others who will pay you.
- They can leave a review that attracts future paying customers.
- Delaying the request for payment and providing value upfront can help get your business started.
- Two possible outcomes will benefit you both ways:
- If you do a great job and they want to pay you, you get a customer.
- If you do a great job and they don't pay, they might leave a positive review or refer a friend, which still benefits you.
- Offering value first is a smart way to win, whether customers pay immediately or contribute through other means.
Video
How To Take Action
I would suggest implementing a strategy that involves providing something of value for free to your customers. This can be an easy way to grow your business without upfront costs. Here are some practical steps:
Offer Free Samples or Trials: Provide a free sample or trial of your product or service. This will attract customers without requiring them to make an immediate financial commitment.
Focus on Quality: Ensure that whatever you're offering for free is of the highest quality. Make a lasting impression showing potential customers the true value of your product or service.
Delay the Ask: Give your potential customers some time to experience the benefits of your product or service. Don’t ask for payment right away. This builds trust and shows that you are confident in the value you provide.
Encourage Referrals: Ask satisfied customers to refer friends or family. Word-of-mouth can be incredibly powerful and it’s free marketing.
Request Reviews: Politely ask your free customers to leave a review if they enjoyed their experience. Positive reviews can draw in future paying customers.
Monitor Results: Keep track of how many free customers convert into paying customers, leave reviews, or make referrals. Use this data to adjust your strategy and improve over time.
By doing these things, you create multiple pathways to benefit from your customers' interactions with your business. Whether they pay right away, refer others, or leave a positive review, you’re setting up ways to profit and grow your business.
Got it? Now, go take action and watch your business thrive!
Full Transcript
from free customers you actually have three ways to monetize they pay you they get someone who pays you or they leave a review that someone else who eventually will pay you will see so all three make you money even though it's not immediate and as long as you can delay the ask a little bit longer and just provide value up front it's an easy way to get the business started because two things happen you either do a great job and they want to pay you you do a great job and they don't want to pay you both ways you win because if they don't want to pay you they'll leave you a nice review and they might send you a friend and if they do want to pay you just got a customer so like you win either way and that's the nice thing is that
