5 Steps to Build a Six Figure Resume ($100,000+)

Summary

• Resumes today are more about personal branding than just listing job experiences.
• Approach your resume as sales copy of your skills and talents, advertising yourself to potential employers.
• Your resume should quickly capture attention, match your skills and experience to the job, and make a lasting impression.
• Begin with a personal brand statement, concisely summarizing who you are, what you do, and your unique selling proposition.
• Include a highlights and summary section showcasing evidence of your past successes and how they align with the job you're applying for.
• When drafting this section, answer two questions: summarize your business experience; identify significant impact you've had in past roles.
• Highlight core strengths and skills, selecting 10 that overlap with what the job requires—ensure they're specific and measurable.
• Focus on results-driven past experience, not just tasks; quantify achievements to show the value you've added in previous roles.
• For education, training, and credentials, list formal and informal learning, including certifications, licenses, and volunteer work.
• Updating your resume with current successes and relevant certifications can significantly increase your chance of landing an interview.

Video

How To Take Action

I would suggest creating your resume like it's a sales ad for yourself. Start by writing a personal brand statement that shares who you are and what you do. Make it catchy and clear, like "Dedicated teacher with a passion for engaging students and fostering a love of learning."

Next, put together a highlights and summary section. Think about what you've done in the past that's really cool and would matter to the job you want. Answer these questions in just a few sentences: What big things have you done in your past jobs? How did it help where you worked?

For your skills, list 10 that match what the job needs. Choose ones that are clear, like "expert at using Excel to organize big data." Stay away from vague stuff that everyone says, and stick to things you can really show you're good at.

Talk about your past jobs by focusing on the results you got, not just the work you did. If you helped your old company make more money or keep customers happy, use numbers to show it. Like, "Boosted customer satisfaction scores by 20% through a new feedback program."

Lastly, include your education and any special training or volunteer work. Keep it recent and related. If you've got a certificate from a cool course, add it. It shows you keep learning and growing.

Remember, keep updating your resume with new skills and wins. It'll make you stand out and you'll get more chances to get the job you really want.

Quotes by Leila Hormozi

"The resume is really like your brand, or it's like your sales copy"

– Leila Hormozi

"The purpose of a resume is to capture the attention of your potential employer"

– Leila Hormozi

"Make a lasting impression not just can you do the job but are you good at communicating your talents and abilities to the marketplace"

– Leila Hormozi

"Self-motivated and cheerful customer service professional with two plus years of experience helping customers navigate websites and resolving product/service issues"

– Leila Hormozi

"Created and implemented employee customer success training influenced all leaders to drive positive change toward customer satisfaction"

– Leila Hormozi

Full Transcript

to build a resume how you build a resume has changed so drastically not just in the last seven years since I started in business but in the last year and a half in general has gone completely in a different direction so I want to break down how to get noticed if you're trying to get a job when I was not a business owner and I was trying to find a job I didn't realize how important a resume was I did what people said but I didn't really understand like the impact it had and so now as someone who's looking at thousands of resumes a month I can tell you how much it actually affects people's willingness to interview somebody so let me explain what I mean by that one of our portfolio companies for example they're hiring for a creative director and there was a person who I happen to know was very highly qualified whom I sent the resume of over to them and they looked at it and they were like I can't believe that a creative director's resume looks like this and I was like oh my gosh and I looked at it and I was like you're right it's not up to date with what people are looking for and what modern day resumes like now look like what I don't think a lot of people realize is that the resume is really like your brand or it's like your sales copy so you're on the internet you're looking around there's an ad that pops up that's what a resume is to an employer is the had for the person that they're looking to hire and so if you think about it as an advertisement of yourself I feel like that's much more useful rather than taking like my resume with my work experience is actually an advertisement of your skills as an employee to advertise to the potential job that you want the purpose of a resume is to capture the attention of your potential employer it is also to show your future employer that your skills and experience are a match for the job you are applying for third is to make a lasting impression not just can you do the job but are you good at communicating your talents and abilities to the marketplace so that being said I have five steps to how to write a proper resume to actually get notice for a job that you want to get so the first step to writing a resume is understanding that you want to have a personal brand included in your resume okay so if you look at a lot of resumes nowadays what they start with is who someone is and what they do and they typically have almost like a mission statement of that person in general so let me give you some examples of some good ones that I've seen recently web developer with extensive experience in wireframing and coding interactive websites and mobile apps for startup world with a number of remote teams who enjoys fast-paced environment of the tech industry and being part of pioneering teams that's really cool right like that captures who that person is what they do what do they call themselves and what is the talent that they're bringing to the team another example of this detail-oriented and highly motivated administrative professional with experience in financial services sector able to take initiative lead collaborative projects and work seamlessly with colleagues who are you what do you do and how do you work it's a personal brand statement a mission statement whatever you want to call it it's right after your name on the resume now the second piece is really a highlights and summary section before someone wants to invest the time in looking at a two-page resume they want to see the highlights and the summary of your work experience in the past this is where you're going to sell them on why what their skills are are a match for the job you're applying for there's really two questions I want you to ask yourself so that you can draft this summary section the first one is how would you sum up your business experience in two to three sentences I'm gonna challenge you to get down to two three sentences because nobody wants to read more than just a few the second question what is significant business impact you have had in past jobs that would appeal to this future employer let me give you some examples self-motivated and cheerful customer service professional with two plus years of experience helping customers navigate websites and resolving product service issues in last roll received a 98.9 positive ratings where customer retention for my regular Collins was 25 above the company average not only are you saying what you're going to do for that company but you're also backing it up with evidence from your past experiences for me as an employer when I see somebody and they're literally putting the stats of how they've improved and what they had at their prior roles I'm impressed a lot of people can't even quantify what they've done they can say it they can be like oh I made customer service better but I'm like well where's the evidence that you made customer service better and that's what people are really looking for so looking for the evidence now the third section that you're going to have in your resume after you have the summary and the highlights is you're gonna have your core strengths and skills section this one is a pretty easy what you're going to do is you're going to write out all the skills and strengths that you currently have that's going to be one column you're going to write and this is just a draft now on the other column what you're going to do is you're going to look up the job that you're applying for and you're going to write down all the skills and strengths needed for that role and then what you're going to do is you look at the ones that you have in common between the two and you're going to pick out 10 15 at most but I encourage you to do just 10 of where they overlap and that's what you're going to put as your core competencies on your resume I'll give you some examples because I think a lot of the time people get really broad they're like well I'm loyal and I'm trustworthy and I have good communication nobody gives a and they also don't know what that means and so you have to get specific and if you notice job descriptions themselves are getting more specific as should core competencies and strengths that we include in our resumes and so I'll give you three that I thought were really good for a certain position one assessing needs of the customer that is specific it's also a skill second product Innovation and design your innovating a product you're also designing product and the third one full life cycle recruiting expert so each of those as you can tell there very needy and they're very descriptive what exactly are you doing that you're really good at that is a core strength and now the fourth piece and the one that is often most misconstrued which is past experience I think that what it used to be was that resumes were completely all past experience that was the whole thing it was like here's like a sentence and then it's just all past experiences everyone worked the years it was more like fact checking it wasn't actually extrapolating out value no longer are the days where you just list out where you used to work and somebody's just checking online what people look for is you to explain the results that you've got in your past job this is results driven not task driven talk about the results that you drove through your actions here's a really good one that I found on a resume reduce logo turn from 12 to 8 adding about three thousand dollars in LTV per account that's insane it's also amazing this was achieved through developing customer success metrics tracking and driving initiatives to improve those metrics this is how the person did it created and implemented employee customer success training influenced all leaders to drive positive change toward customer satisfaction this person also can and collaborate across teams that for a customer success representative that they're applying for a job that's an amazing one that you could include I don't want to just know where you worked and how many years you worked there I want to know what results you draw for the company and then the last piece is just going to be education training and credentials so this is essentially the evidence or like the hard facts of the training you have the formal education that you have that would support your skills to do the job and we're not all going to have as much as some others some people learn more in the job than they do through formal training and that's okay just list what you have and so this would be anything from certifications licenses trainings speeches or programs as well as like non-profit work you've done or volunteer work and that's all the stuff you're going to list under your credentials right LinkedIn actually has a certification Prep course where you can literally train to get certified through Linkedin for certain certifications that are common in the workplace and it has continued education courses for multiple industries that you can take and then you can immediately put on your resume so you can provide that evidence for your future employer if you see that a general theme is that resumes have moved from being a fact checking I worked here I worked here I'm going to call the place and make sure they work them they're not lying to me to provide the results that you've driven other companies because even if you have the same skill set as somebody if you can write a resume in which you drive results and you show and you can quantify those results to a future employer you are much more likely to get the interview to get the job to be taken more seriously than the person who doesn't do that