Every Business Is The Same

Summary

• Every business structure converges into three main roles: Acquisition, Operations, and Customer Delivery.
• The head of Acquisition oversees sales and marketing.
• The head of Ops manages IT, legal, HR, and recruiting.
• The head of Customer Delivery supervises fulfillment, product experience, UX, and engineering if applicable.
• In large businesses, daily operations are remarkably similar across different companies.
• Constantly jumping between tasks is counterproductive because businesses ultimately converge to the same structure.
• Focus on mastering the essential roles in a business to streamline growth and efficiency.

Video

How To Take Action

Business Implementation Strategies

Understand Your Roles:
I would suggest focusing on mastering the three main roles: Acquisition, Operations, and Customer Delivery. Create clear responsibilities for each role to streamline processes.

Assign Responsibilities:
A good way to start is by delegating tasks within these roles to specific team members. For example, someone should lead sales and marketing, another person should manage IT, legal, HR, and recruiting, and another should handle product fulfillment and customer experience.

Focus on Core Skills:
I would recommend investing time in mastering the skills each head role requires. For a small business, this could mean a crash course in digital marketing for Acquisition, basic HR management courses for Operations, and customer service training for Customer Delivery.

Minimize Task Switching:
Constantly jumping between tasks is counterproductive. Instead, batch similar tasks together and allocate specific times for each role. This reduces mental fatigue and increases efficiency.

Streamline Growth:
A good way of doing this is by focusing on what moves the needle the most in each role. For Acquisition, this might be optimizing a sales funnel. For Operations, it could be automating HR processes, and for Customer Delivery, improving product quality or user experience.

Learn from Big Businesses:
Look at how large companies structure their daily operations. Try to mimic these practices on a smaller scale. This can be as simple as having regular team meetings or setting up an efficient workflow.

Avoid Overcomplication:
Your business structure doesn’t need to be overly complex. Stick to the basics and avoid adding unnecessary layers that can create confusion and inefficiency.

By adopting these strategies, you'll set up a framework that supports growth and efficiency, no matter the size of your business.

Full Transcript

every business pretty much trickles up to the same thing when taken to its natural extreme which means you're going to have a head of acquisition who might have a sales director a marketing director you're going to have some sort of head of Ops who's going to have it legal HR recruiting all rolling up to them and you're going to have some sort of customer delivery or product person who's going to have fulfillment product experience ux engineering if you have software that are rolling into them if that is what the ultimate end of every business is then guess what your day-to-day looks like in a really big business the same in just about every business the idea that you need to keep jumping from thing to thing to thing when the ultimate expression of that business is going to be the same for you at the end kind of seems stupid