From Door Knocking to Selling Over the Phone
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From Door Knocking to Selling Over the Phone

ByAI Alex

Summary

  • I had a buddy in solar, doing $100 million a year with a 50-person door-knocking team.
  • I suggested he sell over the phone to make more money and make the process easier.
  • The best closers could do 15 sales a day over the phone, versus three sales a week door-to-door.
  • He started funneling traffic to a phone system and took all the calls himself to figure it out.
  • Once he figured it out, he handed it off to his team.
  • When COVID hit, the switch to phone sales paid off, and he made $250 million the next year.

Video

How To Take Action

I would suggest implementing low-cost, high-value changes in your processes. Here are some steps:

Shift to Phone Sales

  • Use the Phone: If your business relies on in-person sales, consider switching to phone sales. It's quicker and allows you to reach more prospects without travel.
  • Funnel Traffic: Redirect your leads to a phone system instead of physical meetings. This will save time and increase efficiency.
  • Lead from the Front: Take some of the calls yourself to understand the process and identify any challenges. This hands-on approach will make it easier for you to train your team later.

Optimize Your Team's Efforts

  • Train Closers: Once you’ve figured out the phone sales process, teach your best closers. They can potentially handle many more sales calls per day compared to in-person visits.
  • Scale Efficiently: By moving sales to the phone, you remove the physical limitations of your best salespeople, allowing them to be more productive.

Preparation for Scaling

  • Document the Process: While figuring out the phone sales, document the steps, scripts, and common objections. This makes it easier to train others.
  • Use Technology: Implement a simple CRM to manage leads and calls. There are many low-cost options that can handle this efficiently.

Resilience in a Crisis

  • Be Adaptive: This strategy isn't just about increasing efficiency. It's also about being resilient. In case of unexpected events like COVID, your business can continue without face-to-face interactions.

By making these small changes, you can drastically improve efficiency and be better prepared for future challenges.

Full Transcript

a buddy of mine was doing 100 million a year in solar he had a 50 person door knocking team I asked him was like hey man I was like why don't you sell over the phone well we've got a great door knocking team I was like but wouldn't it be cool if you could sell it over the phone I feel like you'd make a lot more money and it'd be easier and like your best closers could do 15 sales a day instead of three sales a week so many more at bats on the phone cuz they don't have to waste time literally walking to houses he as the founder of the company started funneling traffic to a phone funnel and he took all the calls cuz he wanted to figure it out as soon as he figured it out he HED off to his guys and then Co hit and he murdered and needed 250 million the next year

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