How to Beat 90% of Businesses

Summary

• Good communication is key to outperforming other organizations.
• Energy is about how often you talk to people; frequent communication is crucial.
• Engagement means being interested and connected with every person in your group.
• Exploration involves interacting with people outside your main group within the organization.
• When your team is small, it’s easier to communicate frequently and stay engaged with everyone.
• As the organization grows, you need to be intentional about maintaining good communication.
• Make sure to keep high energy, engagement, and exploration even as the team expands.
• Be purposeful with communication practices to avoid losing touch as you get bigger.

Video

How To Take Action

I would suggest implementing frequent and intentional communication right away. This doesn't have to be fancy or expensive. Use regular check-in meetings and quick updates to keep everyone in the loop. Tools like free messaging apps can help.

A good way of doing this is to schedule short daily or weekly meetings with your team. Make them part of your routine so everyone expects them. This will boost energy as everyone gets regular updates and feels more connected.

For engagement, make sure you're truly interested in what each person is doing. Ask questions during meetings and listen actively. Show that you value everyone's input.

Try to explore outside your main group. If you're a small business, reach out to customers or partners more often. If you're growing, spend time with different teams or departments. This keeps you in touch with the broader organization and fosters new ideas.

As your business grows, keep these practices consistent. It’s easy to lose touch when you're busy, but maintaining strong communication is vital. Be purposeful about scheduling time to talk and connect with everyone, not just your close team.

By focusing on these low-cost, high-value strategies, you’ll build stronger relationships, stay engaged, and drive better performance.

Full Transcript

organizations that had this one thing outperform organizations with intelligent people and that thing was good communication and that comes down to energy engagement and exploration energy meaning the amount of communication between two people like how frequently are you communicating with people engagement would mean how engaged are you with not just one person but with every single person in the group and exploration is how engaged are you with people that aren't just within your core group but the entire organization when you're small it's super easy to maintain all those things because it's like if I have a team of three people I talk to them all day there's really high energy there's really high engagement and there's really high exploration because there's nobody else to talk to and so as you get bigger the difficulty is that you have to be intentional about the things that were once accidental