How To Get To $1K With Your Online Community
Summary
- I use a four-step conversion process to sell a $1K product.
- First, I include a call for onboarding every person who signs up. This ensures they get started right.
- Second, I DM everyone in the group to ask if they have any questions. This opens the door to sell them more through direct messages.
- Third, I host a weekly Q&A call that's like a webinar. I focus on providing value and make a soft CTA about my main offer.
- Fourth, I have a VSSL or webinar that includes slides. This is scripted and the first thing people see.
- The webinar consists of five modules: my origin story, a big opportunity, concerns about the universe, concerns about others getting in the way, and concerns about their own self-worth.
- Lastly, I always end with a CTA for them to buy more from me.
- This process works best when initially run with a free group to eventually move them into a paid group.
Video
How To Take Action
I would suggest implementing a simple, four-step process to boost your sales and conversions without spending much time or money.
Step 1: Onboarding Call
For every new sign-up, immediately schedule an onboarding call. This personal touch helps ensure they start off right and feel valued.
Step 2: Direct Messaging
Reach out to everyone in your group via direct message. Ask if they have any questions. This opens the door for more direct conversations, where you can offer additional products or services.
Step 3: Weekly Q&A Call
Host a weekly Q&A call, similar to a webinar but more informal. Focus on providing value, answering questions, and subtly mentioning your main offer. This keeps your audience engaged and interested.
Step 4: Structured Webinar
Create a VSSL (Value, Story, Service, Link) or webinar with slides. This should be the first major piece of content new members see. Break it into five modules:
- Your Origin Story: Share how you started and why you do what you do.
- Big Opportunity: Describe the unique opportunity your product/service offers.
- External Concerns: Address any big concerns about external factors.
- Social Barriers: Talk about worries related to other people’s opinions.
- Self-Worth: Reassure them about their own abilities and worth.
End with a clear call to action for them to buy more from you.
A good way of doing this process is to start with a free group first. Use these steps to move people from your free group into a paid group smoothly. This approach is low-cost and offers high value, making it easier to implement while maximizing results.
Full Transcript
best way to sell the 1K I would use the four-step conversion process to push you a call so conversion Point number one is that you include a call for onboarding for every person who signs up number two you DM everybody in the group and you ask them if they have any questions and you can set them via DM to buy something else conversion Point number three is that you have a weekly Q&A call which you do as uh kind of like a webinar don't think about slides just think like provide a lot of value make a soft T CTA about your your main thing where you help them personalize this number four is that you have the vssl or webinar that does have slides so this is one that you would want to script in the modules in order as the first thing that they consume the five modules will be your introduction meaning your origin story and the opportunity at large big concern number one about the universe or circumstances or conditions big concern number two about other people who are going to get in their way big concern number three about why they're not good enough and then finally the CTA for them to buy more from you so if I'm you I would probably run it to a free group run those four conversion points to get into my paid group done
