How to Show Urgency In a Sale

Summary

• When you need to contact someone urgently, don't just call once. Keep trying multiple times.
• If you call someone several times in a short period, it shows urgency without you having to say it.
• This method works for contacting anyone – whether it's your mom, a friend, or a business vendor.
• Increase the frequency of your contact attempts to make people more receptive to your message.

Video

How To Take Action

Implementation Strategies for Small Business, Entrepreneurs, and Personal Growth

I would suggest implementing a strategy of persistent contact to show urgency and improve response rates. Here's how you can do it:

• Increase Contact Frequency: When you need a quick response, don't hesitate to call multiple times. For example, if you need to reach a vendor urgently, call them every 30 minutes instead of waiting hours. This shows the importance of your message without you having to explain it.

• Use Short Intervals: The shorter the intervals between your contact attempts, the more urgent it appears. For instance, if you're trying to catch a key team member, calling them every 15 to 30 minutes can signal the need for immediate attention.

• Consistency is Key: Be consistent in your attempts. If you call once and don’t get a reply, make sure you follow up again soon. This could be as simple as sending a text or an email if you're unable to call.

• Apply Across Communications: This method isn't just for phone calls. Apply the same urgency in emails and texts. Send follow-up emails or texts quickly if you don’t get a reply the first time.

• Relatable and Practical Usage: Let's say you’re an entrepreneur launching a new product and need feedback from a beta tester. Call or message them multiple times within a short time frame to ensure they understand the importance of their feedback.

• Personal Life Applications: Even in personal scenarios, like urgently needing advice from a mentor, use frequent touchpoints to show the gravity of the situation.

By increasing the frequency of your contact attempts, you'll make people more receptive to your messages and ensure timely responses. This doesn't require much time or money but can significantly enhance communication effectiveness.

Full Transcript

if you wanted to get in touch with your mom cuz there was an emergency you probably wouldn't just call her once you call her once today you call her twice tomorrow three times tomorrow and you can show urgency by the space between contact attempts so if I call you or I call a vendor this what works for anything if I call you and then 30 minutes later I call you again and then 30 minutes later I call you again you know without me saying it's urgent because it communicates that and so if you want people to be more receptive to your Reach Out attempts do it more frequently