I Would Never Build This Type of Business Again
Summary
- Building and maintaining a CRM (Customer Relationship Management system) can be a very challenging experience, with potential for financial loss over several years.
- Even owning a large, successful CRM doesn't guarantee a positive experience; it can be filled with more complaints than praises.
- People rarely express strong love for their CRM systems.
- My own motivation to develop a software company stemmed from seeing others profit from our audience, where we were the ones recommending the product.
- A crucial lesson for me was to make decisions based on my own finances and reasoning, rather than envying or calculating the earnings of others.
Video
How To Take Action
I would suggest starting with the basics and focusing on what you really need. Before thinking about a CRM, ask yourself if it can be done simpler. Maybe you just need a tidy spreadsheet or a basic free app to manage your contacts. This will save time and money.
If you do go with a CRM, look for one that gets a lot of good talk from people like you. Make sure it's something that people say makes their life easier. Remember, you want fewer headaches, not more!
When looking at software or any tool to help your business, think about the value it brings to you, not how much money it might make someone else. Your decision should be based on how it fits with your budget and needs.
It's also smart to build something of your own if you see a big chance. But only do this if you know it will really help your own work and that of your audience. And remember, making something new takes a lot of work and can be costly, so be sure it's what you want to do.
Lastly, don’t get caught up in what others are earning. Always focus on your own money and how you can grow it. Make choices that make sense for your situation and lead to the success you're after. It's all about what's right for you and your business, not anyone else's.
Quotes by Leila Hormozi
"Building and making a CRM is a nightmare and you're going to lose money for years"
– Leila Hormozi
"Being a CRM is also nightmare"
– Leila Hormozi
"People complain about CRMs more than they praise them"
– Leila Hormozi
"Do you have a CRM they like? I love this thing"
– Leila Hormozi
"I never want to make a decision because I'm counting someone else's money not my own"
– Leila Hormozi
Full Transcript
building and making a CRM is a nightmare and you're going to lose money for years being a CRM is also nightmare I mean I know people that own some of the biggest CRM like it's not fun people complain about crms more than they praise them like think do you have a CRM they like I love this thing I mean like I get it because we built a software company because we're like these guys making all this money off of our audience we we're the ones that we tell them to use it we should be making all the money one thing that I learned was that I never want to make a decision because I'm counting someone else's money not my own
