If I Opened a Sandwich Shop…

Summary

• Focus on perfecting one key aspect of your product; make your sandwich so exceptional that it stands out as the best.
• Prioritize quality over everything else; if the sandwich is truly superior, other issues become less significant.
• Concentrate on the core experience; a customer's first bite should make them believe it's the best sandwich they've ever had.
• By excelling in one area, you can outshine competitors and reduce the importance of lesser concerns.

Video

How To Take Action

I would suggest focusing on creating the ultimate sandwich, one that makes customers say, "This is the best sandwich I've ever had!" Here's how to put this advice into action:

1. Pick one key sandwich to perfect. Make sure it's a crowd favorite and put all your energy into making it the best. Try different ingredients, and get feedback from friends or loyal customers on the taste.

2. Put quality first. This means getting the freshest bread, the best cuts of meat, and the crispest veggies. It might cost a bit more, but the flavor will make it worth it.

3. Make the first bite unforgettable. That's the moment a customer decides they love your sandwich. It could be a special sauce, a unique spread, or a combination of flavors that pops.

4. Keep it simple. Don't make the menu too big. When you have too many choices, it's hard to be the best at everything. Stick with what you know you can make exceptional.

5. Don't worry too much about the small stuff. If your sandwich is amazing, people won't care about a longer wait time or less fancy packaging.

By getting this one thing right – making a truly exceptional sandwich – you'll stand out in the crowd. Remember, it's about giving your customers an experience so good, they forget the small imperfections.

Quotes by Alex Hormozi

"if you just get that then the rest of it doesn't matter"

– Alex Hormozi

"it's like what is the one thing that if I just get this one thing right everything else shrinks into irrelevance"

– Alex Hormozi

Full Transcript

if I open a sandwich shop how can I make the sandwiches too good like if someone takes a bite they're like this is the best sandwich I've ever had if you just get that then the rest of it doesn't matter it's like what is the one thing that if I just get this one thing right everything else shrinks into irrelevance