If You Want to Be Exceptional
Summary
- I want to remind you that to be exceptional, you must be okay with being different.
- Being exceptional means you're an exception; you stand out from the rest.
- You can't aspire to be exceptional if you're trying to be like everyone else.
- It's important to choose: do you want to be exceptional or do you want to fit in?
Video
How To Take Action
I would suggest embracing your uniqueness to stand out. Remember, being exceptional means you're not like the others. Start by thinking about what makes you or your business unique; this could be your story, your product, or how you serve your customers.
A good way of doing this is by listing things that you do differently from your competition. Maybe you offer a unique customer experience, or perhaps your product has a feature that no one else has. Highlight these differences in your marketing and communications.
You should also decide whether you want to be exceptional or just fit in. It's a tough choice, but it's important. If you choose to be exceptional, you will have to do things that others might not understand at first. If you want low-cost ideas to stand out, think about how you can add value to your customers without spending much money. Maybe it's a handwritten thank you note with each order or a personal follow-up call to make sure they're happy.
To be different, you must consistently act differently as well. This could be as simple as always being the most positive person in the room or the one who always follows up first.
Just pick one thing to start with and be consistent. Small steps can lead to big changes, and soon, you'll find that you don't just fit in—you stand out.
Quotes by Alex Hormozi
"if you want to be exceptional you have to be willing to be different from everyone else"
– Alex Hormozi
"that's the actual definition of being exceptional is that you are an exception"
– Alex Hormozi
"you are not the same as everyone else"
– Alex Hormozi
"you can't both want to be exceptional and want to be the same as everyone else"
– Alex Hormozi
"you can't both want to be exceptional and want to be the same as everyone else and be accepted"
– Alex Hormozi
Full Transcript
just a reminder that if you want to be exceptional you have to be willing to be different from everyone else because that's the actual definition of being exceptional is that you are an exception as in you are not the same as everyone else and so you can't both want to be exceptional and want to be the same as everyone else and be accepted they can't be the same so pick
