In Order to Change Someone’s Behavior…

Summary

• If you're constantly fighting with someone and they cheat, merely talking it out won't change their behavior. Real actions are needed to drive change.
• Reflecting on my time at 24-Hour Fitness, when employees didn't meet their quotas, they had to attend three extra meetings a week to improve their skills through role-playing and objection handling. This wasn't punishment; it was a structured response to underperformance.
• Set clear standards for others. If someone isn't meeting expectations, implement concrete consequences such as additional training or meetings, rather than empty threats, to encourage improvement.

Video

How To Take Action

I would suggest setting clear standards right from the start. This means if you're a small business owner or an entrepreneur and you see someone on your team isn't doing well, don't just talk about it. Put a real plan into action. For example, if they're not meeting sales targets, have them go to extra training sessions to practice their skills. This could be role-playing sales scenarios or learning how to handle tough customer questions. Make sure they understand it's to help them get better, not as punishment.

Another thing to do is to give consequences that help someone improve. If talking alone doesn't change behavior, like employees missing their goals, don't just threaten them with more meetings. Instead, actually schedule those meetings and use that time to work on the skills they need to do better. Maybe assign them some homework or role-playing exercises too.

Make all this clear: if expectations aren't met, these are the specific, helpful steps that will be taken. It's not just about being tough; it's about giving them tools and opportunities to grow. This approach doesn't cost much, but it can make a big difference in helping people on your team reach the standards you've set. And it's tailored to their needs: they get the practice and coaching they need to do a great job.

Quotes by Leila Hormozi

"his behavior her behavior will never change actions have to occur in order to change someone's behavior"

– Leila Hormozi

"if you don't hit quota you have to attend three extra meetings a week where you do objection overcomes"

– Leila Hormozi

"it's not like a punishment like they're very nice at the meetings"

– Leila Hormozi

"if somebody is not meeting the standards that you have explained to them what do you do"

– Leila Hormozi

"it's not a threat it's a consequence"

– Leila Hormozi

Full Transcript

girl and a guy fighting all the time and then one of them cheats on them and the guy says words and then the girl gets back together with the guy nothing happened they just said words at each other's face his behavior her behavior will never change actions have to occur in order to change someone's behavior for example I worked at 24-Hour Fitness if you don't hit quota you have to attend three extra meetings a week where you do objection overcomes the role play it's not like a punishment like they're very nice at the meetings all that it's just like that's where you go because you aren't performing if somebody is not meeting the standards that you have explained to them what do you do do you meet with them twice a week and ask them to do homework do they have get on different calls do they have to do objection overcomes it's not a threat it's a consequence