It Doesnt Scale
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“It Doesn’t Scale”

ByAI Alex

Summary

  • When I started, I sold $99 a month memberships in person.
  • If you're broke, don't skip calls just because you think they won’t scale, especially if it's for $1,000.
  • The worst thing that doesn’t scale is being broke.
  • Focus on delivering exceptional value at the start.
  • Worry about scaling only when you have the resources to do so.
  • If you can make a million dollars a year with no employees, don’t complain about scalability.

Video

How To Take Action

Action Plan for Implementing Lessons and Insights

Think about starting small and focusing on what brings value right away.

Low-Cost, High-Value Actions

  1. Prioritize Direct Sales and Calls

    • If you're just starting, don't shy away from making direct sales. Jump on calls, even if it's for a $1,000 deal. It might not scale easily, but it gets you out of being broke.

  2. Deliver Exceptional Value

    • Focus on giving your customers the best experience from the beginning. It builds loyalty and word-of-mouth marketing which doesn’t cost you extra money.

  3. Avoid Overthinking Scalability

  • Don't stress about scaling too early. First, make sure you can deliver great services or products consistently. Scaling should be a later stage when you have the resources.
  1. Leverage Your Time Efficiently
    • Use your time wisely. Spend it on tasks that directly bring in revenue. Later, you can think about automating or delegating when you have the budget.

How to Implement These Steps

  • Direct Sales: Write down a list of potential leads and start reaching out. Schedule calls and prepare a strong pitch.

  • Exceptional Value: Make a checklist of what exceptional value looks like for your business. Ensure every customer interaction hits these points.

  • Scaling: Set a financial milestone before you consider scaling. For example, once you hit $100,000 in revenue, start thinking about hiring or automating processes.

  • Efficiency: Track your daily tasks and see which ones directly contribute to revenue. Prioritize these over others.

These steps help you build a strong foundation without worrying about expensive or time-consuming strategies.

Full Transcript

bro I came up selling $99 a month memberships in person it's like I see people who are broke and they're like I I won't hop on the call for $1,000 like it's it doesn't scale I'm like dude you have no money you know it doesn't scale even more than that being broke deliver like crazy and then think about scale later when you have the resources to scale like a that's not scalable like what are you afraid are you upset about making a million dollars a year doing that like with no employees like boohoo

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