Stuck Making Less Money
Summary
- Many people earn less because they solve problems that don't create much value or solve them in the same way as others.
- At Gym Launch, we succeeded by offering a unique solution. Instead of a franchise, we provided a licensing model, which allowed gym owners to get help without adopting our brand identity.
- People appreciated this solution because it solved their problems without the hassle of becoming a franchise, leading to significant financial success for us.
- I've learned that my wealth increases as the difficulty of the problems I solve increases. Aim to solve valuable, unique problems to increase your financial success.
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How To Take Action
I would suggest implementing strategies that focus on identifying and solving unique, valuable problems. First, take a good look at the common problems in your industry or personal life. Are you solving these in a unique way? If you're doing what everyone else does, think outside the box. Can you offer a solution that's new or different?
A good way of doing this is by listening to your customers or your audience. What do they complain about the most? What frustrations do they have? Use that information to design solutions that ease these pains without adding new ones. For example, just like we did at Gym Launch, you can find a way to help others without forcing them to change their identity or conform to industry norms.
You should also aim to tackle more challenging problems as this will increase your value. Start by taking on slightly more complex issues than you usually would. Over time, this builds your skill set and boosts your confidence.
Lastly, remember that financial success often correlates with how difficult the problems are that you're solving. To grow, increase the difficulty of the problems you address. You'll find that as you do, people will pay more for your solutions because they offer unique value that others can't provide. This is key to personal and financial growth.
