Tacky Works Too
Summary
- I find humor in the idea of using just a book picture for a million leads. It's a simple, yet effective approach to marketing.
- Incorporating all the Amazon stars in the image may seem tacky, but to me, it's appealing and I quite enjoy that.
- We have the option to make the advertisement look cool, but embracing a tacky style has its own charm as well.
Video
How To Take Action
I would suggest starting with a simple approach to marketing, like using a book picture to attract people. It's an idea that's both fun and can get a lot of attention for almost no cost. Pick an image that stands out, even if it seems a bit silly or tacky. People remember what makes them smile or laugh. So, grab a screenshot of your product, and if it's got good reviews, show those stars! It's like telling your customers, "Hey, look! Other people love this too!"
Embrace the charm of not trying to look too polished. Making an advertisement that feels real and a bit homemade can actually draw people in. It shows you're confident in what you're selling, even without the fancy packaging.
Here's what you can do next:
- Take a photo or screenshot of your product. If it's a book or something with online reviews, make sure those stars or positive comments are visible.
- Don't worry about making it super slick. A touch of tackiness can make it memorable.
- Share the image on your social media, website, and in emails. People like seeing what you're proud of and what others think is great about it.
- Keep an eye on how people react. Do they engage more with this style? If yes, you've got a winner.
- Remember, the goal is to connect with your customers. Showing real, joyful confidence in your product does just that.
Quotes by Alex Hormozi
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Full Transcript
million leads on it just a picture of the book I feel like that would be hilarious just a screenshot of the Amazon listing with all the with all the stars I just feel like it's so tacky I love it we can also make it look kind of cool I mean tacky works too though you know
