The Big Secret Sauce
Summary
- Identify the key actions that directly impact your business success. You need to know what moves the needle.
- Prioritize simplicity in everything you do. If something is too complex, break it down.
- Evaluate the purpose of meetings and activities. If they’re not contributing to your goals, cut them out.
- Understand that ignorance can be a major barrier. Once you know what works, focus on execution.
- If content quality is limiting your growth, put effort into creating better content.
- If outreach is the area needing improvement, aim to double your outreach efforts.
- Always assess your business pipeline to pinpoint which controllable inputs you can amplify for growth.
Video
How To Take Action
I would suggest identifying the most important actions for your business, the ones that really make a big difference. Ask yourself, “What makes my business grow?” Write those actions down and focus on them.
Keep things simple. If a task seems too complex, break it into smaller, easier steps. Don’t waste time on stuff that doesn’t help you reach your goals. Like if you’re in a meeting and nothing important is happening, maybe it’s time to stop having that meeting.
Remember that not knowing what to do can slow you down. But once you know, it’s all about doing it well. For example, if you need to make better videos or posts for your customers online, start learning how to make your content stronger. That might be watching tutorials or checking out what others who are good at it do.
If the problem is that you’re not talking to enough people about your stuff, then it’s time to talk to more people. Set a goal to double how many new people you reach out to. Think about who would like your stuff and find a way to talk to them. Maybe send more emails, make more calls, or share your stuff on social media.
Always look at your business like it’s a big machine. Find out what parts you can control, like making stuff or talking to people. See what you can do more of. If you can do something twice as much, try that. You might just double how well your business does.
Remember, focus on simple steps and don’t do stuff that doesn’t help your business grow. Learn more if you don’t know, and do more once you know.
Quotes by Alex Hormozi
“you need to figure out the inputs that you are responsible for that move the needle”
– Alex Hormozi
“the big secret sauce is that we spend a lot of time trying to make things simple”
– Alex Hormozi
“if it’s not going to change anything we should not have this meeting anymore”
– Alex Hormozi
“your ignorance is the constraint”
– Alex Hormozi
“looking at the pipeline and saying what of the inputs I control can I double”
– Alex Hormozi
Full Transcript
you need to figure out the inputs that you are responsible for that move the needle like I can’t hit this hard enough the big secret sauce is that we spend a lot of time trying to make things simple if I hop on a meeting and I’m like what is this for people are just talking and just making noises with their face at one another and they all they just nod because they’re used to doing that like yeah it’s a great idea what are we going to do and why is what we’re going to do going to change anything if it’s not going to change anything we should not have this meeting anymore and so just a ruthless focus on what are the inputs what do you do that can double your business and if you don’t know your ignorance is the constraint once you do know then your act or execution is the constraint that’s it and so it’s like man I need to make better content cool then that’s what it is so make better content that’s the constraint if it’s Outreach then cool I need to double my attempts it’s just looking at the pipeline and saying what of the inputs I control can I double do that
