The Biggest Problem with Influencers
Summary
- The main issue with many influencers is lacking credibility; if someone teaches about growing social media but only has a few followers, they probably don't know what they're talking about.
- It's crucial to build an "undeniable stack of evidence" that proves your expertise and identity in your field.
- Convincing yourself first of your worth and abilities is essential; knowing your hard work and journey builds self-assurance.
- Once you truly believe in yourself and your accomplishments, other people's opinions become irrelevant.
Video
How To Take Action
I would suggest beginning by building your own undeniable stack of evidence. What does this mean? Say you're a baker. Start by taking photos of all your beautiful pastries and bread. Share reviews from happy customers. Maybe even show off the awards you've won! Keep gathering and sharing proof that you're amazing at baking.
Next, believe in your skills and the hard work you've put in. You need to be your own biggest fan first. How? Start writing down all the things you've achieved, no matter how small. This could be that cake that everyone loved at the party, or how you've managed to bake 100 loaves in a day.
Once you're convinced you're good at what you do, it'll be easier to ignore negative comments. Not everybody will love your cupcakes, and that's okay. Focus on the people who do. Keep showing off your skills and believe in your work.
Remember, don't worry about your follower count at first. It's more about showing real proof of what you can do and being confident in your work. Keep it simple and focus on the quality, not the numbers!
Quotes by Alex Hormozi
"the big underlying problem with the majority of the influencer world if somebody gets online and wants to talk about growing your social media F and you see that they have 500 followers on Instagram I don't need to listen to what they're saying to know that they don't know what they're talking about"
– Alex Hormozi
"the hard work is in accumulating the undeniable stack of evidence that you are who you say you are"
– Alex Hormozi
"and the first person you have to convince is you"
– Alex Hormozi
"because if you sell you because you know what you did to get here"
– Alex Hormozi
"then everyone else's opinion just doesn't matter"
– Alex Hormozi
Full Transcript
the big underlying problem with the majority of the influencer world if somebody gets online and wants to talk about growing your social media F and you see that they have 500 followers on Instagram I don't need to listen to what they're saying to know that they don't know what they're talking about the hard work is in accumulating the undeniable stack of evidence that you are who you say you are and the first person you have to convince is you because if you sell you because you know what you did to get here then everyone else's opinion just doesn't matter