We Broke a World Record [OFFICIAL TRAILER]
Video
Summary
- I invested five times more effort into this book than my previous work because I believe it is superior.
- Reaching half a million people to register for an event is a tremendous achievement, comparable to filling a large city like Baltimore.
- With such a large audience, there's a high potential for things to go wrong, which most people will never experience in their lifetime.
- I feel a deep responsibility, especially thinking about individuals like a 17-year-old who might rely on my book to improve his life.
- When you're launching something significant, be prepared for unexpected challenges, like technical issues that can arise due to high traffic.
- The primary goal during a launch is to have everything work smoothly; however, it's important to be ready for obstacles and handle them as they come.
- Experiencing problems and overcoming them is part of what makes an event memorable and impactful.
How To Take Action
I would suggest focusing on preparation first. Think about what might go wrong, especially if you're doing something big. Plan for it as much as you can, because when there are a lot of people counting on you, you want to make sure things go smoothly.
A good way of doing this is by investing effort upfront. Just like I put a lot of work into my book, you too should pour energy into what matters most. This could be checking your website to handle lots of visitors, or practicing your speech until you can say it in your sleep.
You really need to care about the people who rely on you. Think about that 17-year-old who might need what you have to offer to change his life. This will motivate you to get things right.
Here's what you can do:
Plan for the Big Crowd: If you know a lot of people will see your work, make sure your systems can handle it. Like a big event online, make sure your website can handle traffic so it doesn't crash.
Prepare for Problems: Even with a good plan, stuff can go wrong. Maybe your internet goes out, or your product sells out too fast. Think about what you'll do if that happens. Maybe have a backup internet option, or a quick way to restock.
Work Hard in Advance: Put in the effort before you launch. This could mean learning all about your product so you can talk about it easily, or setting up your online store really well.
- Think of Your Audience: Remember that people might be counting on what you offer. Work like someone's future depends on it, because for some, it might.
If things do go wrong, keep cool and fix them. Sometimes this makes the whole thing even more memorable for everyone. Just remember to touch the bottom of the bull, like I say. It's all part of the experience.
Quotes by Alex Hormozi
"I put five times the amount of work in this book as I did compared to offers"
– Alex Hormozi
"I think offers is exceptional I think this book is better"
– Alex Hormozi
"When you have that many people like there's a lot of things that can go wrong"
– Alex Hormozi
"Most people spend their entire lives not being able to like influence 500,000 people"
– Alex Hormozi
"You gotta touch the bottom of the pool that's what makes it memorable"
– Alex Hormozi
Full Transcript
for her to be the latter I put five times the amount of work in this book as I did compared to offers I think offers is exceptional I think this book is better I have half a million people we'll have more than the city of Baltimore you can look in a skyscraper look all the way around Baltimore and be like more than everyone I can see with my eyes is registered for this event when you have that many people like there's a lot of things that can go wrong I mean most people spend their entire lives not being able to like influence 500 000 people there's a 17 year old who's going to sleep with this book under his pillow to get out of his situation you owe it to him is he gonna sell something right now gonna be a run twists and turns on this roller coaster you ready completely so worried she's like wait you changed something it's like oh yeah honestly the whole goal was that everything worked that's all we want little did I know that as soon as I stepped on stage uh like three massive tissues break behind the scenes based on the sheer volume of clicks that were going at the same time you gotta touch the bottom of the bull that's what makes it memorable
