When We Bought an Office (Finally)

Summary

• We decided to buy a large building because we wanted to make creating content as easy as possible.
• Working from home made recording difficult because Alex and I would have scheduling conflicts, like when one of us was in a meeting and the other was recording.
• We realized that having separate spaces for each of us to work would allow us to create content without disturbing each other.
• By setting up a studio, we could efficiently use any free time in our schedules—like a gap between meetings—to record a session or podcast.
• If we had our own gym, we could record conversations between exercise sets, allowing for natural content creation without interrupting our daily routines.
• The goal was to integrate content creation seamlessly into our day without sacrificing progress on business tasks.

Video

How To Take Action

I would suggest creating designated spaces in your home for different tasks. If possible, find separate rooms or areas for work and content creation. This prevents interruptions and helps you focus better.

A good way to manage time is to look for gaps in your schedule. Use those small chunks of time between meetings to record a quick video or podcast. You don’t need a large studio to start—just set your phone or camera and record.

Think about integrating content creation into your daily routine. For instance, if you have a hobby or regular activity, like exercising, you can use this time to record conversations or thoughts related to your business or personal growth. This makes content creation feel natural and less forced.

If space permits, consider a multi-purpose area at home where you can switch between work and other activities like exercising or relaxing. This flexibility can spur creativity and productivity without needing extra time or money.

Lastly, keep it casual and authentic. Whether you’re recording on your phone or making notes on a notepad, let the ideas flow naturally, reflecting your genuine experiences and insights. This not only saves time but also connects better with your audience as they appreciate authentic content.