Why Wait to Do Something?

Summary

• I was in a quarterly meeting with one of our companies making $6 million a year.
• They planned to test a new challenge funnel in October for a potential marketing strategy change.
• I encouraged them to expedite the process and test it by next week instead of waiting till October.
• Taking action quickly is important to see results faster.
• Shorten the length of communication with your team but increase the frequency for better responsiveness and execution.

Video

How To Take Action

I would suggest implementing a few quick-action strategies that can yield high value with low cost and effort.

First, take action quickly. If you have an idea or a strategy you want to test, don't push it to the back burner. Move it up and try it out as soon as possible. For example, if you're planning a new marketing strategy or product launch, aim to test it within a week rather than months later. This will allow you to see results faster and make necessary adjustments.

Next, shorten the length of your communication but increase its frequency. Instead of long, infrequent meetings, have shorter, more frequent check-ins with your team. This keeps everyone on the same page and makes your business more responsive to changes and opportunities. For instance, instead of a one-hour meeting once a month, try 15-minute meetings every week.

These steps are simple but powerful. They don't take much time or money but can significantly improve how quickly you see results and how effectively your team operates. So, take that challenge you’ve been considering and test it next week, not next month. And start incorporating shorter, more frequent meetings in your schedule.

By doing these small adjustments, you'll be more adaptive, make faster decisions, and see improvements sooner. That’s how you stay ahead and grow, whether it’s in business or personal development.

Full Transcript

I was in a quarterly with one of our companies and it's at like 6 million a year and they were like oh yeah so we're going to test that in October you're going to test a challenge funnel in October to see if we should change the whole marketing strategy and they were like yeah I mean I think that's when we can slot it in I was like dude what the I was thinking next week like Thursday and they oh really that soon I'm like what do we have to do before like to wait till October to do this I would urge you all to take on a little bit more of that and then understand the way to actually operationalize this is shortening the length of the communication that you have with your team and then upping the frequency