Your Product Will Fail If You Do This
Summary
- Focus on shipping an exceptional product by defining the problem narrowly at first.
- Ensure that your initial product solves the problem you've identified exceptionally well before trying to address larger issues.
- It's more effective to have a product that completely solves a small problem than one that partially solves a broader problem.
- Once you've succeeded in solving the initial problem, you can then consider expanding the scope of your solution.
Video
How To Take Action
I would suggest starting small and focusing on creating an exceptional product that solves a specific problem really well. To do this, you need to define the problem narrowly. Make sure your product or service is the best at solving that single issue. Don't worry about all the other problems you could solve just yet.
Here's what you can do:
- Identify a specific problem that you can address really well with your product or service. Make it as narrow as possible.
- Build your product or service to solve that problem. Focus all your energy on making it the best solution out there.
- Test your product or service to make sure it actually solves the problem. Get feedback from real users and listen to what they say.
- Once you're sure your product or service solves the problem, think about the next issue you can tackle. But only do this after you've nailed the first one.
Remember, it's much better to solve one small problem completely than to try to solve a big problem and only get part way. Plus, once people trust your product or service, they'll be more likely to come back to you when you expand and solve more problems.
So, focus on quality over quantity at first. Solve the small problem, then grow from there. It's your path to success.
Quotes by Alex Hormozi
"It's better to really narrowly Define it and then solve it really well"
– Alex Hormozi
Full Transcript
so I think that you absolutely still want to ship a product that's exceptional you just narrowly Define the problem and then over time you will expand the scope of the problem if you ship a product and it doesn't solve the problem that you're going out for you will fail it's better to really narrowly Define it and then solve it really well and let the narrow definition of the scope allow you to say I have 100% solved this very narrow problem and then expand it rather than say I'm going to solve this big problem on my first Go Round And that's really unlikely
